Facebook’s secret rules and guidelines for deciding what its 2 billion users can post on the site are revealed for the first time in an investigation that will fuel the global debate about the role and ethics of the social media giant.
The Guardian has seen more than 100 internal training manuals, spreadsheets and flowcharts that give unprecedented insight into the blueprints Facebook has used to moderate issues such as violence, hate speech, terrorism, pornography, racism and self-harm.
Facebook uses its Like, Share and Login With Facebook widgets – which you have no doubt seen dotted around the web – to siphon information on your browsing habits and interests.
For example, if you spent an inordinate amount of time looking for Coldplay tickets across various online vendors last week, Facebook will incorporate this into its profile on you, and might start to show you ads around the rock band.
Most of America’s users have no idea that the social network is home to an enormous collection of unreported child pornography and sexual violence.