Our advertising campaigns are one of the many ways we communicate our business idea.
We work with some of the world's best photographers, models and style icons, aiming to inspire a wide and diverse target group across our 61 markets.
My people are from the world’s newest nation of South Sudan and we carry our culture everywhere we go.
I love and embrace my culture because that is what I grew up to do and I feel like it has made me the person I am today.
Last year in 2016, we experienced what a few digital content managers have described as a ‘content shock’ – a kind of kneejerk reaction to a message that was repeatedly bounced off the walls in most PR and marketing departments in years prior – “we’re not producing enough content”.
Well, it seems as though that message was received loud and clear, with a 36% growth in brand stories Yo Y since 2015.
But rather than running a standard re-engagement campaign of push, paid search and paid social to woo dormant users, Bel Media turned to its long-time monetization partner, mobile marketing and insights platform Start App, to jazz up the We Meet in-app experience with data-driven enhancements.